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★ ORION · GASSED
Litter Robot- Whisker Last 7 days · Min $500 spend · Data via Motion
Jul 23 - Jul 29, 2026
Generated 2026-07-30 20:14 · Goal: ROAS · Stat-sig threshold: $200
Last 7 daysLast 14 daysLast 30 daysLast 90 days (lifetime)

Client notes · Litter Robot- Whisker

Type new notes below and click Save · each save lands as a new entry in the history. Claude reads the most recent entry as creative steering every time you run /refresh-dashboard, /generate-scripts, or /generate-statics for this brand.

Saves write directly to disk. History updates instantly.
History
Total spend (analyzed)
$71,697
Account ROAS
6.72x
Scaling CPA
·
Best ROAS (creative)
22.21x
Lowest CPA (creative)
$0

🏆 Top Winners by Spend Min $500 spend

Where the money went this week. Sorted descending by spend.
#1
TikTok
Spend$7,817
CPA$57
ROAS7.80x
Thumbstop22.9%
CTR0.73%
Purchases136
· · · · ·
PSP_GASSED_LRE_GASSWHIS375
US_TT_PSP_Sales_P_VSA_ALL_Evergreen_WhiskerPDP_021826
#2
TikTok
Spend$5,765
CPA$46
ROAS8.24x
Thumbstop22.9%
CTR0.82%
Purchases126
· · · · ·
PSP_GASSED_LR5Pro_GASSWHIS413_Whisker
US_TT_PSP_Sales_P_VSA_ALL_Evergreen_WhiskerPDP_021826
#3
TikTok
Spend$4,719
CPA$41
ROAS10.03x
Thumbstop19.7%
CTR0.55%
Purchases115
· · · · ·
PSP_GASSED_LR4_GASSWHIS415
US_TT_PSP_Sales_P_VSA_ALL_Evergreen_WhiskerPDP_021826
#4
TikTok
Spend$4,330
CPA$0
ROAS0.98x
Thumbstop23.7%
CTR1.98%
Purchases13336
· · · · ·
PSP_GASSED_Reaction_StinkyLitterBox_LRIsTheSolution_LRBundle_Video_1749699129_GASSWHIS340-05
US_TT_PSP_Sales_UF_Conv_All_Evergreen_WhiskerPDP_110425
Primary text

Top rated & trusted litter box

⚡ Efficiency Winners Sorted by ROAS

Best return on ad spend, filtered to creatives with ≥1 purchase and ≥$500 spend.
#1
TikTok
Spend$244
CPA$31
ROAS22.21x
Thumbstop12.3%
CTR0.24%
Purchases8
· · · · ·
1771382820_GASSWHIS416-03-KM
GASSED_CONV_RMK_CP | GEO:CA | 09.14.2024 | Evergreen | Bundles | $50
Primary text

Never Scoop Again

#2
TikTok
Spend$457
CPA$25
ROAS19.70x
Thumbstop17.1%
CTR0.38%
Purchases18
· · · · ·
PSP_Spark_SamanthaMiller_MothersDay_LR5_Video | 06/06/26
US_TT_PSP_Sales_P_Conv_All_Spark_WhiskerPDP_102225
Primary text

The mom mental load is a LOT 😮‍💨💭 and thankfully @Litter-Robot closes out one of those brain tabs · by automatically scooping and providing a fresh bed of litter for Toby every time 🐈 it’s seriously the best Mother’s Day gift for all cat moms! #litterrobot #mothersdaygift #cleanhomecleancat #catparents #momlife

#3
TikTok
Spend$518
CPA$43
ROAS11.87x
Thumbstop15.7%
CTR0.45%
Purchases12
· · · · ·
PSP_Spark_EllaEvoyy_NeverGoBack_LR5Pro_Video | 06.06.26
US_TT_PSP_Sales_P_Conv_All_Spark_WhiskerPDP_102225
Primary text

Guys I’m not even kidding I will never go back to a normal litter box @Litter-Robot #kitten #ragdoll

#4
TikTok
Spend$1,386
CPA$34
ROAS10.76x
Thumbstop27.0%
CTR0.60%
Purchases41
· · · · ·
PSP_GASSED_LR5Pro_GASSWHIS417_Whisker
US_TT_PSP_Sales_P_VSA_ALL_Evergreen_WhiskerPDP_021826

🎯 Action Items · Next Week's Plan

Patterns from the winners above. Use these to brief next week's scripts and tests.

👥 Personas working

Aggregated across top 15 by spend. Sorted by total spend.

🎣 Hook tactics working

First-3-second strategies driving the spend.

🎬 Visual formats working

How the winning ads are framed visually.

💬 Messaging themes working

Core consumer motivation in the winners.

✍️ Concepts to write next week 5 concepts · hooks · timed scripts · casting

No SKUs configured for this brand yet. Add them to data/skus.json and rebuild.
/generate-scripts "Litter Robot- Whisker"
No concepts generated. Run the synthesis step in the slash command.

🖼️ Static images to ship next

Generates a batch of direct-response static ads via Higgsfield, grounded in the brand's Motion winners + landing pages. Pick a format tag · ★ UGC iPhone Creative is the recommended default for brands whose winners are native iPhone photos (playbook). Tune the model / aspect / resolution / count below, then hit Copy /generate-statics.
Negative prompt (what to exclude) · optional, applied as DO NOT include:
4/4
Default. Best for static ads with precise text overlays. 4K capable.

🔁 Hook swaps to test last 30 days

Take the opening 1-3 seconds of a high-thumbstop ad (last 30 days) and graft it onto the body of an ad with the strongest sequence · composite of 100% watch retention, CTR, and CVR (clicks → purchase).
#1 Organic_BoostedPost_25Years → PSP_GASSED_InFrontOfUnit_Sa… +16.2pp
Hook
Organic_BoostedPost_25Years
TS 30.1%
(no transcript · capture the first 3 seconds visually)
Body
PSP_GASSED_InFrontOfUnit_SatisfyingSound_NoMoreStepping_LRBundle_Video_1741677895_GASSWHIS310-02
TS 13.9% 100% 3.0% CTR 6.40% CVR · ROAS 0.00x
#2 PSP_GASSED_LR5Pro_GASSWHIS4… → PSP_Spark_Cleothevoid_POV_L… +18.4pp
Hook
PSP_GASSED_LR5Pro_GASSWHIS417_Whisker
TS 28.8%
(no transcript · capture the first 3 seconds visually)
Body
PSP_Spark_Cleothevoid_POV_LR5_Video | 05/28/26
TS 10.4% 100% 9.9% CTR 0.48% CVR · ROAS 3.81x
#3 PSP_GASSED_Reaction_StinkyL… → PSP_GASSED_3ReasonsWhy_Reco… +22.7pp
Hook
PSP_GASSED_Reaction_StinkyLitterBox_LRIsTheSolution_LRBundle_Video_1749699129_GASSWHIS340-05
TS 27.6%
(no transcript · capture the first 3 seconds visually)
Body
PSP_GASSED_3ReasonsWhy_RecognizesFace_LR5Pro_Video_1761021922_GASSWHIS-383-02
TS 4.9% 100% 3.7% CTR 4.48% CVR · ROAS 0.25x
#4 PSP_GASSED_LRE_GASSWHIS375 → 1771382831_GASSWHIS413-01-M… +14.7pp
Hook
PSP_GASSED_LRE_GASSWHIS375
TS 27.5%
(no transcript · capture the first 3 seconds visually)
Body
1771382831_GASSWHIS413-01-MD-JR-MB-JK-TAYLOR-ASHLEY-Testimonial.mp4
TS 12.8% 100% 4.8% CTR 1.38% CVR · ROAS 1.24x
#5 PSP_GASSED_Reaction_StinkyL… → PSP_Spark_SamanthaMiller_Sp… +14.6pp
Hook
PSP_GASSED_Reaction_StinkyLitterBox_LRIsTheSolution_LRBundle_Video_1749699129_GASSWHIS340-02
TS 24.9%
(no transcript · capture the first 3 seconds visually)
Body
PSP_Spark_SamanthaMiller_SpringCleaning_LR5Pro_Video | 04.27.26
TS 10.3% 100% 4.9% CTR 0.29% CVR · ROAS 4.07x

🔍 New opportunities no data yet

Scrub Reddit + forums + reviews for emerging pain points and unmet demand. Hit the button above to copy the slash command · paste in Claude Code to run the research and generate 3 ranked opportunities for this brand.

🔪 Kill candidates Highest CPA, ROAS < 2x

Wasting spend this week. Pause or rework before next week's plan.
#Ad nameCPASpendROASThumbstopPersona
1 Top CA Creatives $377 $1,507 1.45x 6.4% ·
★ Orion · GASSED · Data via Motion MCP · Refresh weekly via /refresh-dashboard